Frankfurt · Europe

JEWELRY

Photography · AI · Creative Direction
Selected Work
Jewelry Photography & Visual Content
High-end visuals for jewelry brands and e-commerce
From concept and visual direction to final imagery —
using AI, studio photography or a hybrid approach. Including fully AI-generated campaigns with custom-created models aligned to brand visual codes.
  • Art direction and concept development
  • Jewelry still life and models photography
  • Fully Artificial Intelligence–generated jewelry campaigns
  • Hybrid production: photography plus Artificial Intelligence
  • Premium retouching and post-production
Art direction and concept development
I work with jewelry brands & Magazines from the idea stage.
Projects begin with concept, visual narrative and brand visual codes — before production starts.
At this stage I define:
– mood and atmosphere
– visual references
– composition and styling logic
– lighting approach
– campaign consistency across formats
We can choose the production method: AI, photography, or a hybrid solution.
JEWELRY PHOTOGRAPHY (OBJECT AND MODEL)
I photograph jewelry as objects — focusing on idea, material, form and light.
This includes:
I photograph jewelry both as objects and on models, depending on the concept and campaign goals.
This includes:
– jewelry still life and product photography
– photography on models, including hands and editorial-style imagery
– controlled studio lighting focused on material, scale and detail
– post production

Selected Jewelry photo Works
All works were crafted through physical studio production.
ARTIFICIAL INTELLIGENCE AND HYBRID JEWELRY CAMPAIGNS
I create complete jewelry campaigns using AI — either fully generated or combined with photography.
This includes:
– development of visual concepts and campaign ideas
– creation of custom Artificial Intelligence models aligned with the brand visual code
– consistent lighting, material logic and styling
– campaign-level visuals, not isolated images
– post production

Hybrid production allows the integration of photographed jewelry or models with Artificial Intelligence–generated environments and variations

Selected Jewelry AI Works
All visuals were created using Artificial Intelligence, including custom-designed human models developed specifically
for the project under full artistic direction.
ABOUT
Natalia Kubrakova is a visual artist and art director working under the professional pseudonym Natasha Volk.

I work as an Art & Creative Director and Photographer, developing both artistic and commercial visual work.

I work closely with creative teams, brands, and production specialists, building projects from concept to final image.

My background was formed in Ukraine, where for over a decade I worked across commercial, editorial, and artistic projects, building a studio and collaborating with teams on large-scale productions.

Today, based in Frankfurt, I continue developing this practice at the intersection of art direction, photography, and AI — using these tools to expand visual language and production possibilities.

I have a strong understanding of light and use it as a primary tool to shape form, define material, and control the perception of the image.

My work has been published in Vogue, Elle, Marie Claire, Cosmopolitan, Esquire, Forbes, Schön!, Kaltblut, and Men’s Health.

I collaborate with brands, agencies, and creative teams and I’m open to new projects and long-term collaborations.